The human-first, content-loving agency making the web great, again.
I want to go on record to say that I am not a fan of the brutal web design explosion of recent years. I find it pretentious and a terrible user experience all around, but with that being said I am a huge fan of the Best Friends Forever website even though it falls within brutal web design.
It is clean, modern, and full of personality. It uses the brutal aesthetic in a playful and fun way which makes the site not come across as pretentious. The site uses parallax scrolling with elements moving slower than the scroll which draws the eye to the text in an elegant way.
The site uses the typeface of GT Haptik only for its body and heading copy. It is a great typeface that works well with the design of this site making it feel modern but yet artsy.
Overall this site is filled with a lot of personality that makes the name stand out even more.